Campaign 2024 Pimm Fox Campaign 2024 Pimm Fox

Flossi to 60 Minutes: Please Edit Out My Barks

$2.6 million per episode. Maybe.

The advertising revenue for CBS’s "60 Minutes" is estimated to be substantial, given its high viewership and consistent performance as one of the top-rated non-sports prime-time programs. In recent years, CBS charged approximately $130,000 for a 30-second ad spot during "60 Minutes" in 2020-2021. The show averages around 8-9 million viewers, which translates into significant annual advertising income, likely amounting to hundreds of millions yearly.

The number of 30-second ads run during an episode of 60 Minutes can vary, but typically, there are about 10-12 minutes of commercial breaks in a one-hour broadcast. This would translate to around 20 to 24 30-second ads per episode. However, the exact number may differ slightly based on the program's content and the network's commercial structure for a broadcast.

Read More